How to Advertise on Google AdSense

AdWords (Google AdWords) is an advertising service by Google for businesses wanting to display ads on Google and its advertising network. The AdWords program enables businesses to set a budget for advertising and only pay when people click the ads. The ad service is largely focused on keywords.

You can be part of the advertisers on this platform but most time it requires some little process which you need to follow carefully below.


Step 1
First you need to open a browser and navigate to the Google AdWords site

Step 2
Sign in with your Google account or click “Create account” if you do not have one.

Step 3
Click “Billing” from the top menu bar, then click “Billing preferences.” Type in your payment details and VAT information,

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Step 4
Now click “Billing” again, this time followed by “Make payments.” Type in an amount you want to add to your advertising account, then click “Continue” and approve the payment on the next screen.

Step 5
Then Click “Campaigns >> All online Campaigns >> New campaign."

Step 6
Then fill in the details of your advertising campaign, including a name, the locations, networks and devices on which you want the ads to be shown, and a budget for your campaign. The amount you pay when a user clicks on of your ads is based on an auction system among advertisers,

Step 7
Now Select a starting bid and a daily budget. Start with a low bid of less than a dollar -- you can increase it as necessary later. Click “Save and continue”.

Step 8
Create an ad. Type in a name for this ad group, if you sell video games, you might create a different ad group for each popular platform.

Step 9
Insert in a headline, description and destination URL for the ad in the relevant text boxes, then type in keywords for this ad group. These relate to the searches your potential customers make in Google.

Step 10
Insert in the maximum you want to bid on these keywords in the “Ad group bids” section. Click “Save ad group” when done. Your ad will go live when approved.

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