Tech Blog in Africa for How TOs: February 2017


Best plugin 2017 : WordPress Exploit Scanner 0.1

The plugin helps searches for files on your website easily without stress, and then posts and comments tables of your database for anything suspicious or harmful. It also test your list of working and active plugins for unusual filenames.

First you need to be running WordPress 2.5.1 or higher to use this plugin. There’s not much point in finding exploited files if you’re running an old version of the software that can be broken into again.

Plugin > WordPress Exploit Scanner
This plugin searches the files and database of your website for signs of suspicious activity. It will not stop someone hacking into your site, but it may help you find any uploaded or compromised files left by the hacker.


When a website is compromised, hackers leave behind scripts and modified content that can be found by manually searching through all the files on a site. Some of the methods used to hide their code or spam links are obvious, like using CSS to hide text, and we can search for those strings.

The database can also be used to hide content or be used to run code. Spam links are sometimes added to blog posts and comments. They’re hidden by CSS so visitors don’t see them, but search engines do. Recently, hackers took advantage of the WP plugin system to run their own malicious code. They uploaded files with the extensions of image files and added them to the list of active plugins. So, despite the fact that the file didn’t have a .php file extension, the code in them was still able to run!

This plugin searches through your site and attempts to find those changed files and db records. It’s far from perfect, so if you have suggestions for improving it, I’d like to hear them!

You can find the Scanner admin page linked off the Dashboard. This is the screen you’ll see. You can search in numerous ways:

  • Files and database.
  • Files only.
  • Database only
  • Search files by custom keyword.

All fairly self explanatory I think. The custom keyword form allows you to search your files for whatever you like. Be careful with that one because a search for a common keyword like “php” will takes ages and generate an extremely long list of files.

Warning! Searching through the files on your site will take some time. Even a clean WordPress install with no plugins will probably take a noticeable length of time. It’s also heavy on your server. Only run the file check when your server is idling and not busy.

The latest version of the plugin can always be found on the plugin page.
Download the plugin => WordPress Exploit Scanner

How to Install this Plugin

  • Download and unzip the plugin.
  • Copy the exploit-scanner directory into your plugins folder.
  • Visit your Plugins page and activate the plugin.
  • A new menu item called “Exploit Scanner” will be made off the Dashboard.

Security importance use 
Security is an important issue of course. If this plugin was somehow writable by the webserver it could be modified. For that reason it displays an md5 checksum of itself. That checksum is listed above, and also in the README file in the plugin zip file. Compare the checksums if you’re paranoid. If you’re really paranoid, run the script through md5sum just in case!
It also uses file checksums to rule out some false positive results which is one reason why a specific version of WordPress is needed. Newer versions of WordPress may create more false positive results.

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How to Center the Blogger Header Image

Center Blogger Header Image is a fantastic way of making your blog look good most especially in this type of platform which everything you need can be code accordingly.

The blogger shrink to fit option most time does not work for some template so you need to implement some CSS code which I will be teaching you now.


Step 1
First you need to log in your blogger account

Step 2
Then select your blog, then go to "Template"

Step 3
click the "Customize" button on the right side.

Step 4
Proceed to "Advanced" > "Add CSS" tab and paste the code in the empty box:

#header-inner {
background-position: center !important;
width: 100% !important;
text-align: center;
#header-inner img {
margin: auto;


Now if want to use a small image and you want it to become full width, add this CSS below

#header-inner {
 background-size: cover;
 width: 100% !important;
 text-align: center;
 #header-inner img {
 width: 100%;
 height: 100%;

Step  5
Now Press ENTER key after you paste the code snippet.

Step 6
Then click the "Apply to Blog" button and that's all you need.

Feel free to drop a comment below thanks.

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Reasons why is Down or Temporarily not Available

Yesterday 24/02/2017 we the zealmat team had a chat with consigning the current situation of, but before we go further let me tell you what NIRA stand for:

NiRA is the registry for .ng Internet Domain Names and maintains the database of names registered in the .ng country code Top Level Domain. A self-regulating body and managers of the .ng national resource, the country code Top Level Domain(ccTLD) name space in the public interest of Nigeria and global internet communities.

During the chat we were able to get some information and below is a screenshot

Hello please what happened to domainking

Currently is experiencing some challenges and not respondin to queries from their clients for more than two weeks. Efforts are on to ensure responds to issues raised by its clients.

But hope my domain name is safe?

Very very safe.

During the week we got an update from domainking too saying

Hi Everyone, This is to inform all of you that we are facing some technical issues with our system. There has been mass abuse of our services and we are investigating regarding the same.Some people have registered domains with fake names and are abusing the service to cause harm .So we are updating our system to secure the website performance and troubleshooting the abuse issues. In the meantime, we may not be able to reply to your queries and provide support.

We deeply apologize for the inconvenience this has caused to you. We request you all not to place any new orders till next update as they may not complete well. We will resolve all the pending issues very soon. Also, the clients who had made the payment for the services, there issues will catered very soon and they will be provided with service or the refund in the cases where services have not been delivered. In case you have made the payment and your order is not activated you are required to produce the receipt and necessary government issued photo id with Name and Address.The same is required for any future purchase.You are requested to raise a ticket and attach the ID proofs,and receipts..

We need your support in this phase of difficulty so that we can overcome this situation. This process might take some time to be resolved. We will soon update on this. We are really very sorry for the inconvenience this has caused to you.

Best Regards,

But we are still trying to get more information and we promise to feed you with more thanks.
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How Can You Earn Money by Writing Blogs?

Author Bio: Carol Anthony is a great British blogger and has been in this field since last nine years at Assignment Help Online. Currently she is living in The United States Of America but was bread and born in United Kingdom

Writing is an art and a skill that everyone does not have. Just like everyone cannot be a designer, same is the case with the writers. People having keen interest in reading and writing only can become great writers.

Writing blogs has become a trend which cannot be followed by just everyone. Here you will find out some ways of earning money if you are a blogger, and you will get to know about some great ways of doing so. Here are some simplest ways to earn money by writing blogs:

  • Create your own blog: having your own blog is the best thing and the best way to promote your work. Having your own blog simply indicates independence, creativity, confidence and motivation. Everyone can have a blog but keeping it organized and updated is the real task. Also creating your own blog and grabbing readers attention is another challenge that is faced by every blogger.

  • Start an online writing service: if you have good writing skills and you think that you can write well and also you have leadership quality then you can definitely start your own writing service and earn money easily. You can hire a team of people who can write articles, blogs, guest posts, etc. they can be hired as freelance employees and you can assign them work online. They will then work at home and you will get your good profit from the client as you will get the work done in cheaper rates.

  • Look for freelance blogging work: as a writer you will always have lots of options and you can never be unemployed. Even if you do not have a job in the writing firm then also you can utilize your time and skills and start working as a freelance writer. As a freelance writer you can write blogs, guest post, articles, reviews or whatever you love writing and that too in flexible timings at your own place.

  • Apply in writing firms: today there are hundreds and thousands of writing firms all around the world, this trend started off with few countries but now it’s being followed worldwide that’s the reason why there are so many employment opportunities for the writers. You can earn on monthly basis by working in writing firm, if you are a morning person and would not mind working 9 to 5 am daily then this is a great option for you.

  • Join an advertising agency: if you love creativity and can implement that in your writing then you must join an advertising agency as a copywriter and a concept writer. Many freelance bloggers join this field as they also get a chance of writing blogs. Blogging experience counts a lot in an agency. Agency work is always fun and interesting so if you are a crazy fun loving person then joining an advertising agency will not let you regret in future.

Above mentioned ways are some most popular and simplest ways of earning money as a blogger, also all these ways are fun and requires no financial investment at all you just need to work hard and invest some time.

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The Importance of Building an Enviable Social Media Presence

author-pic Author bio
Loudtips. Samuel igwe is a passion driven web designer with first class Intel on how to set up a successful business online. I have helped some start-up business and individual’s succeed and maximize their income online. By providing them tactics and actionable techniques that will help them make more money online.

Social media, which was once considered to be a soon to fade out fad has today emerged as one of the most powerful marketing tools. This era of marketing calls for two-way communication, interaction and rich personalization, and what better way than social media to reach out to consumers with relevant offerings, influence them and convert them, at minimal costs.

 With over 3 billion internet users—and over 2 billion having  active social media accounts, lacking social profiles on popular platforms such as Facebook, LinkedIn, Instagram or Twitter, you would lose out on reaching out and exposing your brand to a large market base. Social media for business is no longer optional. It’s a necessity if you want to make a mark for your brand.

The objective of marketing is creating brand awareness and instilling brand loyalty. Social media presence is a powerful medium to help your customers let know what your brand is about and how it intends to all value to their lifestyle. By humanizing your brand, you connect with your customers, address their pain-points and in the process increase brand awareness, retention and loyalty. Social media is a place where brands can act like people do, and this is important because consumers like doing business with other people; not with companies.

With social media, you can get access to huge amounts of customer data, in real time. By closely listening to social conversations, and implementing sentiment analysis, you can gather relevant customer data about which you customers are, where they are located, what they like and more importantly, what they feel about your brand. Braced with such valuable, wealth of information, you can take smart business decisions.

One of the significant advantages that social media offers are its capability to target and retarget niche and specific customers. Social media platforms have highly advanced segmenting capabilities that allow you to serve your ads to extremely specific audience. This implies better return on your investment and no wastage of valuable resources on the wrong customers.

The effectiveness of any Campaign Management Solution is adjudged by the cost it entails. The average cost per click on Google Adwords is between $1 and $2 and depending on the keyword targeted, you can end up paying $50 or more for a single click. But if you look at using social media to boost your posts, you will pay considerably less and at the same time, increase your brand recognition, interaction with consumers and be relevant and offer personalized experience.
Social media has offers opportunities for customers to convert. By effectively using social media presence, you can build communities of brand loyalists who in-turn can become strong brand influencers. Every post that you make can lead to site visits, and ultimately, give you on strong brand awareness and eventually lead to higher conversions.

By implementing well thought- out social media strategies, you can build trust and credibility around your blog, elements that are essential for sustainable growth. Brands that are able to display their consumer-centricity will be the ultimate winners and it is social media that can enable them to do so. It is time to jump on the social media bandwagon now.

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How To Create a MySQL Database using XAMPP

Database: A database is a collection of information that is organized so that it can easily be accessed, managed, and updated. In one view, databases can be classified according to types of content: bibliographic, full-text, numeric, and images. .

PHP is scripting language. PHP script is executed on server so if you want  run php script on local machine you need local server. XAMPP,WAMP,MAMP,LAMP provide you local server (Apache).

That you can install on you local machine and run php script.

Where XAMPP stands for :

X Stands for Cross platform (Means you can install xampp on any OS)

A: Apache server (To run PHP script on local machine you need a server)

M: Mysql (To store data in database and to perform database operation you need Mysql)

P: PHP (Well known Scripting language to create dynamic website )

P: Perl programming language.

Step 1
First you need to  open your browser then enter http://localhost/phpmyadmin this will bring you to the MySQL setup page.

Step 2
Enter a name for the database, then click on the Create button. The name must be 64 characters or less and composed of letters, numbers and underscores. Avoid using numbers at the start of the name. A good name should indicate the purpose of the database. For example: test_database

Step 3
Finally the database was successfully created

Enjoy programming......
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Use Online Tools to Improve Personal Branding

If you have been running a business or have recently become interested in entrepreneurship, you already know how important it is to build a strong brand. However, did you also know that developing your company’s brand isn’t the only step you need to take when you want to firmly plant your feet in the industry? Yes, along with building up your company’s brand, you also need to focus on personal branding. Personal branding is the key to success in today’s business world and if you want to stand out from your competition, it is an essential step which you shouldn’t ignore. So, remember that no matter what industry you cater to in the corporate world, taking your own branding seriously will mean the difference between success and failure.


Now that you understand just how important your personal brand is, you must be thinking about the ways you can start building it up. Even though there are hundreds of tools that will help you build and manage personal branding, there are a few which can’t be missed. These online tools have helped both fresh entrepreneurs and experienced businessmen develop a strong personal brand which tells the world about their goals, interests and objectives. So, without further delay, let’s look at some of the best online tools which you must incorporate into your personal branding immediately.  Here are some expert proven online tools to improve your personal branding.

Google Alerts
If you aren’t already using Google Alerts for your brand, believe me when I tell you that you are missing out on a lot. When people are talking about you or your brand, you simply can’t afford to miss out. This is where these alerts come in. Google alerts will tell you when your brand gets a shout out and this means that you can react proactively in case of a crises or problem. Even though you don’t always need to react immediately, these alerts will give you the benefit of letting you know whenever you are mentioned online. In fact, with time, you’ll realize that these alerts even help you in staying ahead of your competitors and stay updated with the latest in the industry.

LinkedIn & Twitter Accounts
One of the most important things that you need to do for your personal branding is to make professional and credible accounts on LinkedIn and Twitter. Though other social media websites such as Facebook and Google+ are ideal for private interactions, both LinkedIn and Twitter will help build your persona in the corporate industry – if done right. Both of these networks are very powerful and will give you big opportunities to spread the word around about your product or company. Getting active on these networks translate to getting more eyeballs on you, which is always an advantage. If you already have an account, take some time out each day so you can keep tabs on whatever is happening around you.

Remember that the only way you are going to get the attention that you need is by making a complete profile. Always fill out the complete information that is required and try to be as genuine as possible. Bear in mind that other professionals can easily detect the difference between a fraud and someone who is original, so don’t oversell yourself. Finally, always engage with the people who took out the time to comment, read or share your content because that is one of the ways that you can end up doing more business.

Pay Attention to Profile Pictures
Good profile pictures are like the holy grail of social media. Once you have decided to make your presence felt on LinkedIn and Twitter, you need to start focusing on getting a profile picture that dictates your professionalism. Though there are a lot of online tools which claim to get you the best edited images, the three which we are going to be talking about here are really worth your while.
All social media pages have particular size of images that they accept as the profile picture. Unfortunately, most people find it very difficult to resize the picture so it doesn’t lose its pixels. This is where picresizer comes in. With this online image editor, you can easily resize and edit your photos without compromising on the quality.
If you don’t have the time or patience to take really good pictures and the only ones you have are really bad, you are in dire need of this particular online tool. With this free fix, you can simply upload your image and let professionals do the rest. That’s right, you won’t need to go through the hassle of editing the images yourself because the editing experts at the other end will take care of everything and deliver a flawless, professional-worthy image within a short time.
 If you are looking for a truly unique profile picture, the tattofontmaker website will help you achieve your goal. Because we are talking about personal branding, it is important to remember that if tattoos are your thing then the world should know about it. Through this online tool, you can effortlessly make your tattoo online and display it on your account.

Stay Updated with Comments
Finally, when you need to stay ahead, you must pay close attention to what people say on your blog or website, comment alerts are the help you need. Keeping tabs on comments was never this easy because with this particular online tool, you’ll know if people are giving you good feedback or offer crucial advice on what you can do to make your brand even better. If people trust you to actually reply to their comments, they’ll be much more like to interact with you and your brand in the future. So, don’t ignore those comments or it may cost you big time.
Start using these tried and tested online tools to improve personal branding today and you’ll never miss out on another opportunity. However, you must remember that good personal branding will take some time to build so be patient and you’ll be reaping the benefits soon.

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How To Convert A Facebook Account To A Page

author-pic About author
Joshua Umunna is a technical Writer, technology blogger with a keen eye on the Cyberspace and other tech related developments. Whose ambition is to let people know what technology has made the world become today. He owns

It is a pleasure i make it known to you that Facebook has released a new tool which allows users to be able to convert their personal account into a Facebook Page. A key difference between the two features is that users can simply like a Page while on the other hand, they must  make friends in
other to establish a mutual relationship with a Facebook account, which simply makes Pages a much better solution for businesses and public figures.

I’ve been longing for this time to come when i will be able to move all my “friends” to a Page and set up a new account in other  to maintain a more personal relationship with people I actually know. While that might be a somewhat limited use case, it should be a welcome addition for people who were previously a bit too loose in terms of who they accepted into their
Facebook accounts.

Also, Facebook Pages can  be included in Interest Lists, and can be “Liked” by other pages. Know it that you can help to promote each others business with just a simple like. You all are living witness that Facebook accounts are just limited to "*5000*" friends, although followers aren’t limited. So you may need to swap to a Page if you have reached your elastic limit.
Also, if you’re promoting a business with your personal Facebook account, it is pretty dangerous because you could risk having your account deleted.

How To Convert A Facebook Profile To A Fan Page

Many Facebook users are unaware that a Facebook profile can easily be converted into a fan Page. Facebook calls the process a “Profile to Business Page Migration” and it can be done through accessing this tool

Convert your account here.

When You Convert Your Facebook Account To A Page, Here is What Happens!

  • Friends and followers will be migrated to fans of your new Facebook page.

  • Username will become the username for your page.

  • Name will automatically become the Page’s name.

  • Profile picture will become your page’s picture.

  • The new page won’t show up in your follower’s interest lists.

  • You won’t be able to see personal messages from your old accounts.

  • Your updates and photos from your account will not transfer to the page.

  • You will be member of NO GROUP because you will no longer be in any of the group you joined initially.

To Convert To A Page Here Is What You Will Do!

  • You just have to Back up your personal messages, updates, photos and any other personal data which are said to be making use of Facebook’s backup tool.

  • After that, you still have to Change your profile name and address , why? because they both are  for privacy and also in other to  match your business needs.

  • When the above is done, you then Choose a new group admins and page admins for any groups and pages you manage, then Start the migration process.

How To Merge Two Existing Pages, According to Facebook!

Step 1
Go to the Page that has the most likes.

Step 2
Then from the top of your Page, click Edit Page

Step 3
Then Select Update Info

Step 4
Look From the left sidebar,  will see  Resources, click there!

Step 5
After that You then Click the Merge duplicate Pages link. Note it that this link will only appear if you admin two Pages with similar names.

Step 6
Then A dialogue will show Pages you admin that qualify to be merged. Select the Page(s) you wish to merge.

Step 7
Also Note it that  when you’re merging Pages with a location, they must have the same address information.

Reasons Why You Should Convert Your Facebook Account To A Page.

Sometimes your Facebook account maybe too business-like, the best thing to do is to
just create a new page and drag your friends and loved ones into it. Although, This  process will make you loose lots of your personal details, However, if you have used your Facebook account for something that is clearly a business, you need to migrate into a page  before Facebook
deletes your Facebook account.

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How To Get User ID and Password For First Bank Internet Banking

First Bank Internet banking platform, you will be required to login with your User ID and password which you will receive once your application has been approved.

Now you need to get the firstBank Internet Banking application form online.

How to Activate

Step 1
Download it online or pick it up at the nearby First Bank branch office.

Step 2
Fill, submit it and wait for the approval mail. Ensure you provide a valid email address when filling the form.
Fill and submit the form to

Step 3
Once approved, you will receive two emails from First Bank. One will contain your user id and the second email will contain your password. You will be required to change the password once you sign in for the first time.

Customers' PINs are sent to their e-mail addresses within 5 business days

After logging into the platform for the first time, you will be prompted to do the following processes

Step 1
Change your password (please note that you are required to choose a password combination with a minimum of 8 characters, with at least one alphabet, one number, and one special character like ?

Step 2
Select 2 password questions, 2 security questions, and provide answers.

Step 3
Create a memorable word or phrase to be used for intelligent authentication (i.e., Fundamental).

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Stanbic IBTC Bank Airtime Recharge Code

This is a service that allows all Stanbic IBTC Bank account holders to top-up their bank-registered mobile lines directly and instantly by dialing *909*Amount# from their mobile phones. The amount value is deducted from the Stanbic IBTC Bank account while the same airtime value is credited to the customer’s mobile line.

Recharge Airtime From Stanbic Bank Account Fast

If you want to buy recharge card i.e airtime from your Stanbic IBTC bank account, pick up your phone and dial *909*amount#

eg if you want to recharge N500 airtime on your phone, dial *909*500#

The system will automatically detect your network. The phone number will be instantly recharged and you will receive an SMS notification of the transaction. The money for the airtime top-up will be taken from your Stanbic bank account in exchange of the value of the airtime top-up.


1. Minimum of N100 and maximum of N5,000 daily recharge

2. The phone number you use to dial the Stanbic IBTC bank airtime recharge code must be registered with the bank and enabled for SMS notification services.

3. Presently, you can only top-up your mobile phone number that is registered with the bank. You cannot use the stanbic airtime USSD code to buy airtime for other people from your stanbic account.

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First Bank USSD Code For Checking Account Balance On Phone

Using the First Bank USSD Code enables you to check how much money you have in your bank account without the need of internet connection.

Always remember that the code works on any mobile phone. So, it is not compulsory you own an Android or iPhone before you can check your Firstbank account balance on your phone because first bank has made it easy and faster for you even without internet connection.

Follow the step below

Just Dial *894*00# on the phone number that is linked to your First bank account.

Most times you might encounter some network issue or if you didn't encounter then, you will receive an sms containing the balance of your First bank account.

Having issues with your mobile number?
Then I will advice you to kindly walk in to nearest First bank branch to update your bank account profile. 
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Adsense And Facebook Traffic

Most business bloggers who intend to make fast money from blogging have this question and want to know if Facebook traffic can lead to Adsense account ban? Most of you might have read a lot of this things on internet, but nobody don't know the real true.


The question is
Facebook traffic is not organic,and Then Google consider that traffic is not from search engines,and account can be banned.Is that true?

However, those who have a higher proportion of social media traffic compared to organic search traffic is a common characteristic of those who get banned for invalid activity.

Traffic from social media sites like Facebook have a very low "buyer-intent." These visitors are not coming to the site because they have a pressing issue that needs a solution, they come because they are followers/subscribers on social media. They then click on ads out of curiosity, boredom, or a silly attempt to help you make a profit.... all that shows up as crap, poor converting traffic for those who pay the money for the adverts.

Read Also: How to Withdraw Money From Google Adsense

Social media traffic is not going to get you banned nor is against Google's policies. It is just that you are more likely to get more invalid activity for traffic from those sources. A site needs a lot of natural organic search traffic too.

The best traffic for the advertiser who pay good money is from those with a "pressing issue that needs a solution" .... which comes from organic search

They are a premium publisher and as such negotiate their own terms and conditions directly with Google (the rules that the rest of us have to comply with do not apply

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FirstMobile First Bank Nigeria: How To Download And Use The Mobile App

The mobile banking app which is easy to use is another secure platform that allows customers to execute banking transactions and access lifestyle news content on the go from their mobile phones.

Features of FirstMobile

  1. Account overview
  2. Funds transfer
  3. Bill payments
  4. Card management

Google Play store 

Step 1
Go to the Google Play store on your Android phone or tablet

Step 2
Search for "Firstmobile".

Step 3
Download and install the application.

Step 4
Open the app and tap on “activate this device”

Step 5
Enter your First Bank ATM card number and pin

Step 6
An OTP will be sent to your phone i.e the phone number linked to your First Bank account. Enter the OTP

Step 7
If you enter the correct OTP, the device will be activated successfully

Kindly note the compatibility and the system requirement to run the latest version of Firstmobile.
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Gtcrea8 Account Features

GTBank Nigeria has different types of savings account, some for kids, some for students, some for workers and some for just basic savings. GTCrea8 e-savers for a reason - You would spend less time having to go into the banking hall for basic services.


Want a savings account tailored to your fast-paced, no-time-to-waste lifestyle? One that pays you interest on your money and allows you access to funds whenever, wherever through a globally accepted Mastercard as well as several other electronic means? The GTBank eSavers account is perfect for you!

Pay into your GTBank eSavers account through GTBank’s always-on Internet Banking platform, via cash deposit ATMs or at any GTBank branch. With the MasterCard debit card that comes with your GTBank eSavers account, you can withdraw cash from ATMs that have the MasterCard make purchases via POS terminals, buy airtime online and more.

Things you can do with a GTCrea8 e-savers account

  • Paying cash into your account using GTBank special cash ATMs
  • Ability to buy airtime, Pay cable tv fees and electric bills
  • Ability to withdraw cash within Nigeria and abroad on ATMs
  • Making payments with your card at outlets accepting POS payments
  • Ability to pay in cash and dividend warrants into your account
  • Free access to internet banking.

With a yearly interest of 2.5% on your savings, your GTBank eSavers account gives you extra funds to pursue your dreams.

All across Nigeria, university students like you are opening GTBank eSavers accounts. It’s the new level of coolness and you sure don’t want to be left out.

Having a GTBank eSavers account gives you access to fun activities on your campus, like the incredible Campus Storm events with the hottest Nigerian music acts.
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How to Boost Amazon Affiliate Earnings

author-pic Author bio
I am Samuel Igwe the founder of Loudtips. I share useful information with passionate people to finding confiding resources in their online marketing/blog

One of the ways to earn online income is through affiliate marketing. Basically, affiliate marketers earn a commission when customers who are redirected to an online merchant purchase something. You can offer a program to promote your own brand or sign-up to an affiliate marketing scheme of a company. Either way, it involves a lot of work, smart marketing and promoting the right brands.

Signing-Up to Amazon Associates

Amazon which is one of the most well-known names in the e-commerce industry offers an interesting affiliate program. The company has a distinct advantage because it sells a wide range of products. Hence, you will likely find a niche product that has high value boosting conversion rates.  Once you start making money, the veritable challenge is to increase current earnings.

Go for High End Products

Deloitte studies show that 58% of millennials purchase their luxury products online. With Amazon selling everything from A to Z, this is a market that can be tapped by affiliate marketers. When you target high end and value products, it is easy to increase conversion rates two or three-fold.

Enhance Your Web Copy

The primary purpose of your copy is to sustain or better still, increase traffic to your website that will translate to potential sales using your links. Pay attention to the headline as this is the first thing that a reader will see. Test different words and phrases to see which ones get the best results.

Call to Action

It is also important use the right call to action. How you word your call to action text can have a significant impact on your conversion rates. Position your call to action in different areas to see where it will fit the best. The thing with these tests is that there is no guarantee what will work so only by testing will you get data that will confirm what works for your copy. Experiment with different lengths, style, colors and text sizes.

Use Images and Videos

The power of images is undeniable especially when you are selling a physical product. Test how many images you will use and the size that works best on the page. You can grab your own photos or use the ones provided by Amazon. Videos are also compelling as they not only show how the products look like but also how they are used. Incorporate ‘how to’, ‘unboxing’ or product reviews videos to demonstrate usability and highlight experiences. In addition, you can even earn extra money from ads that appear on your videos if you are uploading to YouTube, for example.


From discounts to free trials, there are several offers you can dangle in front of potential buyers. Just make sure that these are honest offers because often, customers are scared that they will be trapped into something that they do not actually want. Therefore, it is important to word you offers properly and not mislead visitors.

Build an Email List

Emailing is still one of the best ways to reach a wide and diverse range of potential buyers. Obviously, you don’t want to appear like a spammer so approach this persuasion tactic with caution. To do this, add an opt-in form or squeeze page on your website. You might offer a freebie such as newsletters or an e-book when people sign-up. The objective is to gain their trust so you can communicate with customers on a regular basis for product updates, offers and news. Note that compliance with existing laws should not be overlooked to avoid penalties that may be slapped on you for violation of privacy or spamming.

Track Performance

Numbers speak volumes even if your gut feelings tell you otherwise. It is highly recommended to evaluate the performance of your affiliate links as they relate to conversion rates. With an affiliate tracking software, you can easily see if you are doing something right and can use the same strategy again.

Include International Clients

Amazon’s clout is wide and far reaching. Hence, if your affiliate link is only limited to where you are located, you might be missing out on the international market. Install an auto geo location tracker/plugin on your site so that international visitors are redirected to the Amazon store in their respective countries. This way, you will still benefit from the commissions earned when a client purchases something in all Amazon sites.

Tap Social Media

We live in an increasingly social media driven environment. Use the influence of social media to drive traffic into your site. Whether you are publishing instant reviews or introducing a product that has been recently launched, social media can reach a wide range of audience from baby boomers to the Generation Z. For example, Instagram and Snapchat are favored by a younger audience (under 25) while Facebook, Pinterest and Twitter have diverse demographics including seniors. Interestingly, 85% of luxury goods customers use social media which strengthens the proposition that you can boost conversion rates by tapping the high-end goods market.

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